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WEB CONTENT MGMT SYSTEMS:Principles, Practices, & Products

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CMSWatch Managing Editor and leading Content Management industry expert Tony Byrne leads an intensive, two-day introduction to Web Content Management principles, practices, and products. The course will enable attendees to help their organization define its CMS needs and identify suitable technologies to improve Web content production and publishing systems.

Price: $795.00
GSA Price: Coming Soon!

Target Audience

  • Webmasters
  • Editors and writers
  • New Media managers
  • Developers
  • Systems Architects
  • Information Architects
  • MarCom Managers

Course Prerequisites

Comfortable using the Internet. Basic knowledge of HTML is very useful but not required. The course is geared to professionals with present or past experience working on some aspect of a website.

Course Objectives

  • What Web Content Management (CM) Systems are (and are not)
  • A common, de-jargoned vocabulary of key CM terms
  • Likely benefits of applying CMS principles and technologies within their organizations
  • How to develop a business case for a CMS
  • Where CMS fits amid other technologies like Knowledge Management (KM), Digital Asset Management (DAM), and others
  • The basics of XML
  • The 8 key steps to effective Content Production
  • The 8 key steps to effective Content Publishing and Distribution
  • What CMS Packages won?t provide
  • The 8 categories of CMS products, including features and typical price ranges
  • Specific features of sample packages in each category
  • How to evaluate and select suitable technologies for an organization<
  • The 10 most common CMS pitfalls, and best practices for avoiding them
  • 6 Major trends in CMS technologies and features

Course Outline

  • CMS Concepts
    • What is CMS?
    • CMS Health Check
    • Why do it?  Benefits of automated CMS
    • The CMS Lifecycle overview
    • Introduction to Content Analysis using XML
  • Content Production
    • Role Management
    • Authoring and Transformation
    • Aggregation
    • Tagging
    • Workflow
    • Library Services
    • Localization
    • Content and Code Promotion
    • What a CMS product will not do
  • Content Delivery
    • Page Generation
    • Searching
    • Personalization
    • Privilege Management
    • Caching and Replication
    • Other Formats
    • Syndication
    • What a CM Product will not do
    • Developing a business case
  • Technology Overview and Implementation
    • CMS Product Landscape
    • 8 Categories and sample product comparisons
    • Other products
      • CMS
      • Document Management
      • Knowledge Management
      • DAM
      • SCM
      • DRM
    • Best practices in technology selection and implementation
    • Trends in CMS Technology and Features

Class Schedule
Location Dates Instructor Register
No public classes are currently scheduled.
Call 1-877-FIG-LEAF for details on upcoming courses.
Don?t see your city? Call 1-877-FIG-LEAF or email training@figleaf.com for information on upcoming, onsite, and private classes.
 
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